Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
While Formula 1 has attracted loyal fans from all over the world for decades, it has more recently come to be a moment for the masses. From Miami to Montreal, this year alone has seen a new level o...
In today's consumer landscape, it’s imperative for brands to consider their social impact and engage in purpose-driven initiatives that align with their values – both for the greater good and for y...
Reflecting on an exciting Milan Design Week, the Camron team has released their Power of Design report, sharing insights on the fair and ultimately on the design industry as a whole. Get a preview ...
While the vast majority of male golfers earn enough in annual endorsements to cover their full annual expenses, only the top 5% of female golfers enjoy such peace of mind. The remaining 95% rely on...
From local events to cultural moments, this summer’s seeing a packed calendar. So, who better to point us in the direction of the hottest happenings not to miss than luxury travel and personal life...
Among the many questions marcomms pros have re: Gen Z’s habits, Day One Agency and USC Annenberg Center for Public Relations set out to answer, "where does Gen Z get their news?"
The new report...
