Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
When you think of your favorite hotel, luxury boutique or event you’ve been to lately, what comes to mind? While design and lighting definitely make their mark, there’s another factor that adds tre...
Now in its 11th edition, Frieze New York returns to The Shed from May 17-21. Visitors are invited to view and buy art from galleries all over the world (27 countries to be exact) as well as experie...
The right brand collaboration can benefit be a game changer, but a few factors need to be aligned to be really impactful. Trish Nicol, founder of TNA, shares a guide to ensuring your collaboration ...
The PR Net is pleased to announce the 2023 edition of the BIPOC Mentorship Program, a mentorship and career development program led by industry founders and senior executives, to advance BIPOC ...
There’s been trouble in paradise for once-almighty social platforms for some time now, from potential government bans to mega layoffs in the tech world. It makes sense, then, that Double Forte CEO ...
As marcomms pros continue to navigate TikTok content opportunities, we’ve learned it’s about mastering an art, and not so much an algorithm, like on other platforms. Gheya Boulware, founder of Soci...