Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
Learn everything brands need to know about the evolving landscape of sports and luxury marketing with insights from Karla Otto and Lefty’s ‘The Influence of Sports’ report. Catch up on the market o...
Knowing how to leverage LinkedIn in your marcomms strategy is a skill set that can separate thought leaders and brands from the rest, as we learned from Thomas Aastad, founder of brand marketing an...
Talent managers have to evolve as fast as social media does, and that means finding creative content strategies that benefit their creators – and the brands they work with. We tapped experts to lea...
We’ve seen celebs wield their starpower to help their startups of choice succeed, and with experts’ positive outlook on funding in 2024, we’re likely to see even more of that. Some of the areas the...
In the ever-evolving digital landscape, the synergy between affiliate marketing and PR has become a game-changer for brands seeking to boost their performance. Jaclyne Franciscone, Chief Strategy O...
Aligning commission structures with content publication strategies is paramount for maximizing affiliate programs and campaign performance. Below, Coady Demuri, Head of Affiliate and Partnerships E...
