Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
Working from home has its benefits, but setting up shop in a thoughtfully designed space – and with other people – can be more motivating and productive. These elevated workspaces make for an ideal...
The relationship between PR teams and experiential marketers has the power to turn two-dimensional narratives into moments that really resonate with audiences, as long as they work together. Zach P...
In this new series, we flip the script on travel and hospitality PR pros to see where they’re headed and what they’re taking with them. This week, we spoke with Laura Davidson, CEO of LDPR; Christi...
In the anticipated landscape of 2024 travel, experts say that a shift is underway as individuals seek journeys imbued with purpose, driven by the imperative to make their adventures impactful and t...
From new platform launches to pop culture phenomena, this year saw no shortage of trends and transformative shifts in social media. Demonstrate's latest report dives into some of those key moments ...
Cracking the code to being successful on TikTok is no small feat, and the introduction of features like TikTok Shop and long-form content have further complicated the strategic landscape. We hosted...
