Journal
Affiliate marketing is no longer just an add-on to traditional PR—it’s becoming a core, integrated strategy that bridges storytelling with measurable business impact. As consumer discovery evolves across platforms like podcasts, social media, and AI-powered search, PR agencies are reinventing their approach to blend creativity with commerce, driving both brand awareness and revenue. To help mar...
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Today’s marcomms landscape requires influencer strategists to move as fast as the social media space does. Ashley Rosenberger, founder of Rose PR, shares five essential tips for maximizing effectiv...
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Conducting a mid-year PR retrospective is crucial for evaluating efforts, identifying areas for improvement, and refining strategies to finish the year strong. Emily Reynolds Bergh, founder of R Pu...
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In the rapidly evolving world of digital marketing, affiliate marketing and performance PR have emerged as powerful strategies for brands looking to maximize their reach and ROI. Denver-based digit...
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Female founders are rising and making waves in the business world, breaking barriers and driving innovation across industries. Establishing yourself as a thought leader can significantly enhance yo...
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Cannes Lions 2024 brought together the brightest minds in marcomms, showcasing groundbreaking ideas and innovative campaigns. We spoke to industry leaders in attendance to learn their key takeaways...
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After exploring the must-visit international hotspots, it's time to turn our attention to the best travel destinations within the United States. From vibrant cities to serene natural landscapes, di...
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