The PR Net

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How L’Oréal’s Jackie Staub Balances AI and Emotion in Brand Strategy

As AI continues to transform the marketing industry, the challenge isn’t just adopting new tools — it’s using them without losing the emotional depth and authenticity consumers expect. Drawing on years of experience in retail strategy, Jackie Staub, Vice President of Retail & Business Strategies at L’Oréal, offers a personal perspective on how brands can harness AI to enhance creativity, re...

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The PR Net 100, 2022: Sling & Stone

Global PR and communications agency Sling & Stone has seen a monumental year of growth. Their US HQ welcomed five new team members, and kicked off campaigns with nine new clients across thr...

The PR Net 100, 2022: The James Collective

With offices in Sonoma and Brooklyn, integrated marketing communications agency The James Collective supports clients across food, beverage, travel and wellness. In the past year, the agency ad...

The PR Net 100, 2022: Autumn Communications

With offices in Los Angeles and New York, Autumn Communications handles PR and marketing for a wide range of clients across lifestyle, cannabis, food, fashion, beauty, entertainment and technol...

The PR Net 100, 2022: Wagstaff

Wagstaff saw success on multiple fronts over the last year, stemming from its diligent efforts to bolster recruitment and staffing practices. The team added 43 new employees, including two nota...

The PR Net 100, 2022: The Consultancy PR

A resource for all things home and design, Lauren Urband’s The Consultancy PR grew significantly over the past year, both in terms of clients as well as their LA and NYC-based teams. The agency...

The PR Net 100, 2022: Bolster Media

After two years of hustling, pivoting and networking, Bolster Media founders Nicole Albano and Crystal Wang say they rebuilt their hospitality PR firm from the ashes of the pandemic into someth...

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