The PR Net

Journal

Influencer Marketing: What’s Working & What’s Not

The influencer playbook is being rewritten. In this roundup, industry leaders reveal what’s getting real results—and what’s getting scrolled past. Read on for their hot takes, fresh tactics, and a few hard truths about what no longer works. Emma Chamberlain x Pinterest courtesy of Autumn Communications Carmela Feliciano, VP of Talent & Creator, Autumn Communications What’s work...

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Guide to Milan Design Week 2023

Milan Design Week unites the best of furniture, fabric and household object brands – and we’re looking forward to seeing what this year’s fairs and festivities bring. From can’t-miss collections an...

Design Spotlight: In The Studio With Carola Pimentel

Ahead of Salone del Mobile and all the events surrounding the renowned fair, our team has been talking design all week. As such, we were excited to read Pamplemousse PR founder Victoria Hood’s inte...

5 Ways to Know You're Ready to Hire a PR Agency for Your Design Business

Considering hiring a PR agency for your design business? Bringing in backup can help you scale your business, and even free up your time to focus on what you do best – but a few stars need to align...

Step Aside, Dear Renaissance, and Make Room for the AIssance

For a society that can’t get enough of technology, it’s interesting that the current spotlight on AI has sent some spiraling. Nazlıcan Yöney, a marketing vet (she’s held posts at Google and Microso...

Why and How the News Release Will Not Just Survive, But Thrive

We heard many musings about the press release at our Future Focus conference, from how many media pros actually read them to whether tools like ChatGPT would replace the writers that so thoughtfull...

The Importance of Having an Agency Ethos and Practicing What We Preach

In an industry filled with brilliant minds and creative strategists, how does an agency stand apart from the next? In addition to category expertise and excellent work, Good Word president Dania Ah...

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