The PR Net

Journal

Influencer Marketing: What’s Working & What’s Not

The influencer playbook is being rewritten. In this roundup, industry leaders reveal what’s getting real results—and what’s getting scrolled past. Read on for their hot takes, fresh tactics, and a few hard truths about what no longer works.Emma Chamberlain x Pinterest courtesy of Autumn CommunicationsCarmela Feliciano, VP of Talent & Creator, Autumn CommunicationsWhat’s working:We’re seeing...

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A Comprehensive Guide to Summer Cocktails

It’s about time to usher in the warm weather with seasonally appropriate cocktails (and mocktails). From refreshing spritzes to tropical-tasting combinations, there is no shortage of creative recip...

The Power of Scent in Marcomms

When you think of your favorite hotel, luxury boutique or event you’ve been to lately, what comes to mind? While design and lighting definitely make their mark, there’s another factor that adds tre...

What’s On At & During Frieze New York

Now in its 11th edition, Frieze New York returns to The Shed from May 17-21. Visitors are invited to view and buy art from galleries all over the world (27 countries to be exact) as well as experie...

Six Strategies for Creating Successful Brand Collaborations

The right brand collaboration can benefit be a game changer, but a few factors need to be aligned to be really impactful. Trish Nicol, founder of TNA, shares a guide to ensuring your collaboration ...

BIPOC Mentorship Program for Students & Recent Graduates of Marketing & Communications

The PR Net is pleased to announce the 2023 edition of the BIPOC Mentorship Program, a mentorship and career development program led by industry founders and senior executives, to advance BIPOC ...

The Golden Age of Social Media is Over

There’s been trouble in paradise for once-almighty social platforms for some time now, from potential government bans to mega layoffs in the tech world. It makes sense, then, that Double Forte CEO ...

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