Journal
As AI continues to transform the marketing industry, the challenge isn’t just adopting new tools — it’s using them without losing the emotional depth and authenticity consumers expect. Drawing on years of experience in retail strategy, Jackie Staub, Vice President of Retail & Business Strategies at L’Oréal, offers a personal perspective on how brands can harness AI to enhance creativity, re...
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The PR Net BIPOC Mentorship Program is a mentorship and career development program led by industry founders and senior executives, to advance BIPOC students and recent graduates in the field of mar...
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Video has long been a trend in social media – and the wider marketing industry, for that matter. Instagram originated as a photo-sharing platform, but has since shifted to prioritize video content ...
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Experts predict that NFTs (non-fungible tokens) will be a lasting trend in technology, and they have already permeated industries including art, music, fashion and sports. As such, we hosted a digi...
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Meet Michelle Bondarchuk, a now Miami-based PR and event pro. Michelle got her start in the beauty and fashion public relations world, on both the agency and brand sides. Her later experience in ed...
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So many emails hit our inboxes on a daily basis, we welcome a great newsletter into that work-centric mix. From fashion intel and lifestyle musings to wanderlust-inducing travel guides, the best ne...
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Fall events have been in full swing, with safe social gatherings happening from NY to LA and everywhere in between. One of the fun parts of being back to attending IRL outings has been tasting the ...
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