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The Fall Edit: Stylish Pieces for the Season Ahead

As the seasons shift, a few new arrivals stand out for the months ahead. From heritage plaids and cozy knits to statement accessories, these are the pieces worth reaching for as the weather cools.ApparelMarc Cain Ocelot SweaterMarc Cain's mohair-blend turtleneck puts a contemporary ocelot pattern on a relaxed silhouette with wide sleeves. Knitted and finished in Germany, it's a softer take on t...

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The Untraceable Sale: What's Actually Changing in Affiliate Marketing

Affiliate marketing was built on a clean equation: a reader clicks, a reader buys, everyone gets credit. That equation is coming apart. AI is absorbing editorial coverage into answers that never se...

How Additional Voices Can Generate More Meaningful Media Opportunities

Ask a company who can speak to the press, and most will offer a single name: the founder. Michelle Mekky, CEO and founder of Chicago-based Mekky Media Relations, has spent years pushing clients fur...

The Life Behind the Listing: How Real Estate Marketing Got Personal

For years, real estate marketing relied on the same set of specs: square footage, finish packages, price per square foot. Those details still matter, but they no longer close the deal on their own....

The New Currency of Creativity in an AI-Driven World

As AI reshapes how brands create and communicate, the industry's most original voices are pushing back—not against the technology itself, but against its flattening effect on creativity. From handm...

What’s Next in Wellness Marketing: Credibility, Community & Connection

Wellness marketing is moving beyond hype and toward deeper connection, as audiences look beyond aesthetics and aspirational messaging for brands that deliver credibility, transparency and real valu...

20 Years In: Alli Goldstein on Building Cinch PR and What Comes Next

This year, Cinch PR celebrates its 20th anniversary — a milestone built on deep client relationships, a knack for reviving legacy brands, and a growing sports and entertainment portfolio that's wor...

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