Fashion marketing is getting a new look as brands shift their focus to meet the evolving expectations of today’s consumer. From the rising demands of Gen Z to AI-driven personalization, the industry is evolving. Experts weigh in on the trends and strategies that will define the future of fashion marketing and how brands can stay ahead.Sezane via bicomTrend: Meaningful connection is redefining f...
The PR Net hosted our first digital conference, co-presented by Gaby Howard, founder & CEO of PR/marketing software platform Flaunter, focusing on leveraging digital tools to conduct business w...
Dear PR Net Community,
What a week it has been for our industry! Certainly in my career of over 15 years, it’s been the strangest time, as we grapple to understand how the COVID-19 virus affect...
On the heels of the Brandman Agency's 20-year anniversary, founder Melanie Brandman writes on the past decades' learnings and her predictions for industry trends to come. Read on for her insights o...
On Day in the Life, we get a glimpse inside the lives of various members. From PR industry insiders to media and event pros, we follow them through a typical (read: glam but busy) day.
Meet Alex...
From annual shows to highly-anticipated exhibitions, this year's Armory Week promises to be nothing short of beautiful -- and busy. With so much happening all over the city, we consulted our networ...
On Day in the Life, we get a glimpse inside the lives of various members. From PR industry insiders to media and event pros, we follow them through a typical (read: glam but busy) day.
Meet Laur...
