The PR Net

Journal

Influencer Marketing: What’s Working & What’s Not

The influencer playbook is being rewritten. In this roundup, industry leaders reveal what’s getting real results—and what’s getting scrolled past. Read on for their hot takes, fresh tactics, and a few hard truths about what no longer works. Emma Chamberlain x Pinterest courtesy of Autumn Communications Carmela Feliciano, VP of Talent & Creator, Autumn Communications What’s work...

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6 Hallmarks of a Great PR Agency - author: Lisa Kay Smith

We recently published our annual ‘The PR Net 100’ list and as I read through all the applications, they led me to write this short piece. What separates a good PR agency from a great one? From t...

Home Media Outlets You Might Not Know About

If you’re into home and design, you probably have a handful of go-to publications for getting interior inspo, trend updates and the like. But what about the lesser-known names delivering big on all...

Marcomms pros have become extremely social media savvy, utilizing platforms to boost brand awareness, sales, loyalty and beyond. While the opportunities on Instagram and TikTok need no introduction...

Marcomms’ Best Dressed

New York Fashion Week is upon us, and that means crowds of (even more) well-heeled individuals out and about all over the city. While it’s always fun to see what designer duds walk the runways, and...

Inside the Business of Talent Marketing

From global celebrities to micro influencers, the world of talent marketing has evolved over these social media-centric years. In some ways, the work remains the same: pairing the right talent with...

A Few of Our Favorite Things: PR Edition

Posted by Brittanie Price, founder, BCENE PR on @bcene.pr Shoutout to all the PR pros who relied on fax machines and typewriters to do their jobs back in the day. We're so grateful for the advan...

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