IMAGINE PR has been appointed as the North America public relations representative for KARV, a Luxury Collection Resort & Spa in Jimbaran, Bali, opening in Q1 2027. Set on the cliffs above Jimbaran Bay, KARV will be The Luxury Collection’s second property in Bali, bringing together contemporary design, Balinese philosophy, art, gastronomy and wellness.

KARV will bring a contemporary interpretation of Balinese design and culture to Jimbaran. Volcanic stone, warm timber and hand-finished plaster will feature alongside works by Indonesian artists, connecting the interiors to the island’s natural landscape and artistic traditions.

With interiors by internationally acclaimed studio Yabu Pushelberg, KARV will feature 64 ocean-facing studios, suites and private villas. Its design takes inspiration from the sacred Kaja-Kelod axis of Balinese cosmology, unfolding as a journey from mountain to sea, with shifts in elevation, natural light and landscape gradually revealing new perspectives toward the ocean. The guest experience will extend beyond the resort’s architecture through four expressions — Escape, Indulge, Dare and Engage — bringing together restorative wellness, gastronomy, art, cultural encounters and destination discovery. Together, they will offer different ways to experience both KARV and the wider character of Jimbaran, inviting guests to discover a different perspective on one of Bali’s most established coastal destinations.

IMAGINE PR will provide strategic counsel and lead media relations efforts across North America to build awareness for KARV ahead of its opening, through travel, luxury lifestyle, design, wellness, culinary and cultural media channels. IMAGINE PR will focus on positioning KARV within Bali’s evolving hospitality landscape while highlighting the resort’s distinctive design, art program, and connection to Balinese philosophy. The scope of work will also include key opinion leader (KOL) engagement and brand partnerships, alongside efforts to increase KARV’s visibility across AI-powered search and discovery platforms.

Image courtesy of KARV, a Luxury Collection Resort & Spa Jimbaran, Bali