Stetson proudly announces a new collaboration with rising country star Carter Faith: the limited-edition “Your Stetson Looks Good On Me” Trucker Hat. Inspired by the opening lyric from "Pearl-Handled Pistol” on her new deluxe album, Cherry Valley Forever, the collaboration brings one of the record's defining lyrics to life.

The idea came from Faith's own love of the brand. After performing at Stetson's 160th anniversary celebration in New York at the end of last year, she approached the team about co-creating a piece that captured the spirit of the lyric and the album, resulting in a hat built around the line fans already can't stop quoting. 

“Your Stetson Looks Good On Me” is featured in raised vinyl lettering on the foam front, while "with love from Carter Faith" is embroidered in white script along the black mesh side panel. The design is completed with an embroidered mesh back and an adjustable snapback closure.

To mark the occasion, Stetson has donated $10,000 to Education Through Music, an organization close to Faith’s heart. The nonprofit brings sustained, in-school music education to under-resourced schools, helping students build confidence, motivation and academic achievement through music .

“‘Your Stetson Looks Good On Me’ is the very first thing you hear on 'Pearl-Handled Pistol,' so it's wild to me how fast it went from a line in a song to something you can actually hold,” says Faith. “Getting to make something real with Stetson is one thing, but knowing $10,000 will be donated to help facilitate music education for underserved students is honestly the part that gets me. That's the stuff that really matters."

The Stetson x Carter Faith “Your Stetson Looks Good On Me” Trucker Hat will launch in a limited run of 150 units. 

Image courtesy of Stetson