Just in time for summer, Vilebrequin La Plage has officially opened atop the new UNFRAMED, Autograph Collection hotel in Miami Beach, marking the luxury swimwear brand's first hospitality destination in the United States. As one of only five Vilebrequin La Plage locations worldwide, the rooftop concept brings the spirit of Saint-Tropez to South Beach through Riviera-inspired dining, handcrafted cocktails, a poolside atmosphere and a curated Vilebrequin boutique. Developed in partnership with 34th Floor, Schulte F&B Group, and brought to life by property owner-developers Finvarb Group and JAJ Investment Group, the opening represents the latest evolution of the iconic fashion label, inviting guests to experience its signature art de vivre firsthand.

Image courtesy of Vilebrequin La Plage