Matte Collection Introduces Limited-Edition Matte Trainer With a Street Takeover in the Meatpacking District was posted to the gallery

Matte Collection announces the launch of its first-ever, limited edition sneaker, the Matte Trainer - a refined, minimal silhouette designed to complete the modern athleisure wardrobe. Known for engineering ultra-soft, elevated essentials, the brand enters the footwear space with a clear point of view: a sneaker that feels polished and natural to a woman’s daily routine. 

The brand celebrated this exciting expansion with a street takeover in the heart of the meatpacking district, where press, VIPs, and customers could enjoy a matcha, gelato, or macaroon while shopping. Customers were also treated to a shoe-charm bar, where they were able to get creative with customizing their sneakers.

The debut style arrives in a statement metallic silver, selected for its unique ability to function as a neutral while still delivering a directional, fashion-forward edge. Designed with a sleek, slim profile, the Matte Trainer features a premium upper and refined finishing details that elevate even the most understated look. Future colorways may follow, but silver sets the tone - establishing the sneaker as both a wardrobe staple and a standout.

“Finally, athleisure has a sneaker,” says Justina McKee, Founder and Creative Director of Matte Collection. “We’ve engineered the softest sets imaginable; now we’re completing the everyday uniform. I wanted something that felt as intentional and elevated as the rest of what we’re wearing, but still effortless enough for everyday life.”

The initial drop will be limited, reinforcing the brand’s commitment to a curated, elevated experience, with select retail partnerships to be explored in the future.

With the introduction of the Matte Trainer, Matte Collection continues to define the future of athleisure—where comfort, intention, and understated luxury intersect.

To shop the exclusive drop and learn more, please click HERE.

Images courtesy of Matte Collection

Matte Collection Introduces Limited-Edition Matte Trainer With a Street Takeover in the Meatpacking District was posted to the gallery
Matte Collection Introduces Limited-Edition Matte Trainer With a Street Takeover in the Meatpacking District was posted to the gallery

Contact The PR Net

×