Golden Goose celebrated the unveiling of this unique takeover of Selfridge’s Corner Shop with an exclusive event, inviting guests into the world of Frutteria Golden.

At the heart of the space, the Con Amore table has become a natural point of gathering. In collaboration with Octavia Flowers, small ikebana-inspired fruit installations have gradually taken shape over the course of the evening. What began as three simple compositions has evolved organically into one larger installation, as guests were invited to add flowers and fruit— each gesture contributing to a collective creation. A quiet yet tactile moment of participation that reflects the spirit of co-creation at the core of the project.

A DJ set by Fiona Jane has provided the perfect backdrop for the evening, with a selection that brought a light, uplifting energy—effortlessly complementing the mood of the space.

Adding another layer to the experience, London-based collective Tease has introduced a bespoke smoothie created especially for the occasion—an unexpected detail that ties back to the Frutteria Golden concept, blending flavour, wellbeing, and design into something both playful and considered.

More than a traditional event, the evening unfolded as a unique experience — where shared moments, people, and creativity blend seamlessly. 

For more information about Golden Goose x The Corner Shop at Selfridges, please click HERE.

Images courtesy of Golden Goose x The Corner Shop at Selfridges