Maria Vogel comes to ALMA as the director of content & community via a multi-dimensional path that she’s carved within the contemporary art landscape. An art advisor, writer, digital marketing and content expert and cultural producer, Maria’s passion is to create meaningful, impactful moments of gathering that foster equity and encourage new voices to enter the art world.

Maria brings a decade of experience working across multiple avenues and disciplines to ALMA. Prior to founding her advisory, Rococo, in 2022–which offers unique, programmatic opportunities to more deeply engage beyond art acquisitions–Maria worked in sales, marketing and social media roles with both blue-chip and emerging galleries, the Dia Art Foundation, Superblue and a host of publications including Artnet, Cultured, Elephant and Interview Magazine.

In her role at ALMA, Maria supports clients with a shared focus on digital marketing, social media campaigns, programs, events and community building. Within all of her work, Maria views herself as a conduit to further the stories of artists.