Xhibition International Public Relations a global communications agency specializing in luxury hospitality and experiential travel, is proud to announce its appointment as the public relations agency of record for Aarunya Nature Resort, a distinguished luxury wellness retreat set in the lush highlands of central Sri Lanka.
As agency of record, Xhibition International will lead a comprehensive global communications strategy for the resort, encompassing brand storytelling, media relations, influencer engagement, strategic partnerships, and event activations across key international markets.
Perched above the UNESCO-listed Knuckles Mountain Range, Aarunya Nature Resort offers a sanctuary where design, nature, and holistic wellbeing converge. With its name translating to “first rays of the sun” in Sanskrit, Aarunya’s secluded collection of contemporary, standalone villas delivers uninterrupted views, complete privacy, and a profound connection to nature.
Embodying the ethos of sustainable luxury, the resort is crafted using locally sourced materials and eco-conscious architectural principles. At the heart of Aarunya’s holistic wellness philosophy is the Aarogya Wellness Centre and Spa, where ancient Ayurvedic traditions harmoniously blend with modern wellness practices to create deeply personalized, restorative journeys. “Aarogya”, derived from Sanskrit, signifies complete health and wellbeing — a fitting name for a sanctuary dedicated to healing the mind, body, and spirit. Aarunya’s farm-to-table dining philosophy showcases seasonal Sri Lankan flavors, harvested from the resort’s organic gardens and surrounding local farms. Beyond its award-winning wellness and culinary offerings, Aarunya curates meaningful guest experiences, ranging from tea ceremonies at sunset and guided forest walks to immersive cultural encounters, all designed to connect travelers to the soul of Sri Lanka.
“We are honored to represent Aarunya Nature Resort,” said Nestor Lara Baeza, President of Xhibition International. “Their commitment to authenticity, sustainability, and elevated wellness aligns perfectly with our agency’s mission to spotlight transformative travel experiences across the globe. Aarunya is more than a resort—it’s an invitation to reconnect, rejuvenate, and rediscover the beauty of balance.”
The addition of Aarunya Nature Resort marks a significant milestone for Xhibition International as the agency expands its portfolio of visionary properties across Asia, Africa, and beyond.
Image courtesy of Xhibition International Public Relations.