The SENIOR PUBLICIST should have a keen understanding of the culinary/lifestyle/travel media landscape and strong public relations skills with prior New York City agency experience. The SENIOR PUBLICIST will lead accounts and manage account teams, have solid relationships with media in F&B and experience with strategy and new business (assisting with proposal writing, researching relevant business leads).
At LCM, we provide a sense of belonging and foster a company culture where every voice is welcome, heard and respected. There is a level of support and commitment from management, colleagues and others so that all people–individually and collectively–can do their best work and contribute to the overall success of the organization.
- Create meaningful and impactful comprehensive public relations strategies and plans specifically for restaurant and bar clients.
- Conduct proactive and reactive media pitching.
- Successfully pitch feature stories and meet regularly with/manage media to deliver high quality results.
- Act as day-to-day client contact for a selection of accounts.
- Lead by example and demonstrate proven strong work ethic.
- Oversee and create assets (when needed) for accounts including press releases, fact sheets, biographies, messaging, media alerts, agendas and recaps.
- Follow industry and client category trends and regularly share insights, thoughts and key findings as it relates to competitors.
- Delegate effectively, setting clear expectations and deadlines to junior team members.
- Provide needed resources for projects.
- Manage quality of work on multiple accounts with professionalism.
- Support on new business proposals with research, brainstorming ideas and proposal creation.
- Have a passion for hospitality and food & beverage.
- Be an effective mentor and successful professional advisor to junior staff
- Familiar with submissions for awards (culinary, bar, design etc.)
- Lives in NYC or tristate area
