Fenton Studios - Film Publicist, Freelance
Fenton Studios is the film arm of Fenton Communications, a fully-integrated, strategic communications agency. Since 1982, Fenton Communications continues to serve nonprofit organizations, foundations, advocacy organizations, government entities, and mission-aligned companies on issues addressing human rights, social and economic justice, sustainability, education, and public health.
At Fenton Studios, we produce and finance narrative shorts and features, and are currently the production company on two features: a live-capture film of Andrew Scott's Off-Broadway run of Sea Wall, directed by Tina Satter, and Conversion, a horror feature from Gerard Bush and Christopher Renz, shooting in November.
We have an exciting opportunity to join Fenton Studios as a Film Publicist on an initial freelance basis, to bring deep press relationships in film and run festival premieres and release campaigns.
This is a hands-on job. You will write the materials, pitch the stories, run the press days, and manage the lists yourself, with support from Fenton's existing communications staff for design, digital and events.
Preferred locations are New York City or Los Angeles, CA, working remotely with opportunities to gather in co-working spaces.
What you will do
Festival and premiere publicity
- Build and run the publicity plan for each title from festival acceptance through premiere: positioning language, press announcement, advance screenings, interview schedule, red-carpet and press-line logistics, and on-the-ground management of talent and filmmakers at the festival.
- Know the press attending each festival and get the film in front of the right critics and reporters before the premiere.
- Coordinate with the sales agent and, once attached, the distributor's publicity team. Hand off cleanly when they take over.
Trade and consumer press
- Place announcements in Variety, Deadline, The Hollywood Reporter and IndieWire: financing, casting, festival selection, sales, release dates.
- Draft the release, secure the exclusive, manage the embargo.
- Pitch feature stories, interviews and profiles to consumer and specialty outlets through release.
- Field inbound press requests and manage approvals with producers, talent reps and the distributor.
Materials
- Write and maintain press kits, synopses, bios, production notes and fact sheets.
- Manage stills, key art and clip approvals; keep the asset library current and cleared.
- Prepare briefing documents and talking points for talent and filmmakers before press days and panels.
- EPK and behind-the-scenes
- Plan and coordinate EPK and behind-the-scenes capture on set and in post, working with the production and Fenton's video team.
- On Conversion, this includes a short documentary piece on the filmmakers and the story's origins.
Social and digital
- Draft the social calendar and copy for each title, timed to announcements and premieres.
- Fenton's digital staff execute; you set the content and the timing.
Campaign management
- Keep the press list, the coverage tracker, and the approvals log.
- Send weekly coverage reports to producers and partners.
- Track festival submission deadlines and materials for titles not yet placed.
- Support awards-season activity where a title qualifies: screener strategy, guild and press screenings, FYC materials.