Location:
New York, NY
Field:
PR/Communications
Experience:
3-5 year(s)
Basis:
Full-time
DESCRIPTION:

About Rachel Harrison Communications

Rachel Harrison Communications is a lifestyle-focused communications agency. Rachel Harrison Communications works with F&B, travel, hospitality and spirits clients to help build their brands and drive revenue through media awareness, marketing tactics, and word of mouth. Rachel Harrison Communications is small, nimble and creative. The founders are hands-on and involved in the everyday account management, giving clients senior-level support every step of the way. Leveraging 20+ years in the industry, Rachel Harrison Communications utilizes stellar contacts, strategic thinking, and finger-on-the-pulse creativity to help clients grow their business. Rachel Harrison Communications dreams up creative ideas to keep clients top of mind and makes sure those creative ideas are seen and heard.

Job Description

Rachel Harrison Communications is looking for a Senior Publicist to join its team. This person should have a keen understanding of the media landscape and strong public relations skills. They should have prior agency experience working in public relations, with solid general public relations skills. The Senior Publicist will potentially lead accounts including proactive and reactive media relations, strategy writing, creative writing (press releases, media alerts, content, etc.), and creative brainstorming. Senior Publicists manage account teams, have solid relationships with media, and have some experience with new business (assisting with proposal writing and researching relevant business leads).

Responsibilities

  • Creates meaningful and impactful comprehensive public relations strategies and plans.
  • Conduct proactive and reactive media pitching.  
  • Successfully pitches stories and meet with/manage media to deliver high-quality results. 
  • Act as day-to-day client contact for a selection of accounts.
  • Seek out creative ideas and opportunities to identify and cultivate story ideas for media pitching.
  • Contribute to creative brainstorming sessions.
  • Final review of key assets for accounts including press releases, fact sheets, biographies, messaging, media alerts, agendas and recaps. 
  • Consistently contact and meet with media to build relationships.
  • Follow industry and client category trends and regularly share insights, thoughts, and key findings as it relates to competitors.
  • Delegate effectively, setting clear expectations and deadlines to junior team members.
  • Provide needed resources for projects.
  • Manage quality of work on multiple accounts with professionalism and support team leaders.
  • Support new business proposals with research, brainstorming ideas, and proposal creation. 
  • Manage junior staff, including seasonal interns.
REQUIREMENTS:
  • 3-5 years of experience in public relations; agency preferred.
  • Ability to manage multiple accounts with ease and professionalism.
  • Ability to work under pressure.
  • Strong media relationships.
  • Excellent verbal, written, presentation, and follow-up skills.
  • Effective organizational and project management skills.
  • Creative writer with experience crafting assets (press releases, bios, media alerts, etc).
  • Ability to manage a junior team as a mentor.
  • Delegate work effectively.
  • Lead by example; demonstrate a proven strong work ethic.

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