The Position
Foxglove Communications is seeking an earnest and hardworking Account Supervisor to join our team. In this position, you’ll work closely alongside Account Coordinators, Account Executives, Account Directors, and Vice Presidents on a rapidly growing list of acclaimed hospitality clients that span hotels, bars, restaurants, spirits brands, and culinary events across the country. The ideal hire excels at consistently providing thoughtful communication in a fast-paced, autonomous environment. Those who enjoy a small-company feel and who are drawn to a service-based and hospitality-driven culture should apply.*
Who We Are
Foxglove is a communications consultancy with expertise in brand strategy, PR, and marketing. Foxglove was founded by Gia Vecchio, a strategist and storyteller with over a decade of experience across hospitality, travel, beverage, and fashion brands that range from savvy startups to global, household names.
What We Do
- Brand Positioning
- Marketing Strategy
- Media Relations
- Media Training
- Activation
- Content Creation
- Social Strategy
- Partnerships
- Hospitality Consulting
Responsibilities
- Thoughtfully manage client business for a robust roster of accounts.
- Proactive management of accounts under your purview, serving as a project manager and/or day-to-day lead; lean into supervisors for guidance as needed to service the account daily to company standards, including:
- Overseeing strategic planning, executing communications plans, pitching, and client reporting - with guidance but little oversight from senior management.
- Demonstrating ownership and accountability towards meeting results and fulfilling the SOW for assigned clients; develop and maintain strong client relationships.
- Serve as a shepherd of company culture internally as well as externally in how we service our clients and engage with the media and the broader hospitality industry.
- Support of new business proposals and meetings with prospective clients.
- Oversee and support assigned direct reports, including team members at the Senior Account Executive, Account Executive, Account Coordinator, and/or Intern levels.
- Proactively take the lead on developing review materials and providing ongoing feedback, fostering a growth path for direct reports; identifying problems and posing solutions before they result in external issues or harm the company; and addressing performance challenges–consulting manager for input and review approvals.
- Actively contribute to management meetings, developing internal tools, resources, and standard operating procedure (SOP) documents, and fostering the company culture.
- Cultivating and maintaining media relationships as well as broadening those relationships to benefit direct reports and the agency as a whole; visiting clients and making beneficial new relationships for Foxglove overall, with a strong focus on national media.
- Maintaining awareness of key media awards, events, and festivals, cultivating deep relationships with organizers to leverage clients and the agency, ensuring appropriate clients and the agency are submitted, and participating in the upkeep of tracking documents.
- Media industry immersion and monitoring of key media outlets; reading and researching local media, relevant lifestyle + food magazines, online outlets, and influencers; ensuring media lists are current and effective.
- Lead PR initiatives and in-market activations, including deskside appointments, interviews, FAM trips, and media events in markets across the U.S.
- Manage event organization, managing lists, invitations, and run-of-shows.
- Research, write, edit, and distribute press materials; and mentor direct reports in doing the same.
- Draft and disseminate agendas, press kit materials, client bios, website copy, and curated pitches.
- Oversee and maintain account reporting and thoughtfully share results.
- Lead ideation for campaigns, strategic events, and partnerships.
- Recognize and bring client issues to the supervisor’s attention with a proposed solution(s); ability to navigate smaller client issues independently.
- Establish trusted partnerships with peers, clients, and media; create channels of communication to keep them informed and support the success of accounts and campaigns.
- Interview prospective candidates and lead the onboarding process
- 4+ years of PR agency experience, directly related to the hospitality field, is a must.
- Bachelor’s degree.
- Passion for hospitality and travel.
- Management experience and track record of successfully training and developing junior-level employees.
- Active, demonstrable, and strong existing media relationships in the hospitality sector and dedication to developing new media relationships, visiting clients, & making beneficial new relationships for Foxglove.
- Effective pitching skills and results garnered from proactive pitching efforts.
- Energetic, self-directed, and self-motivated.
- Exceptional attention to detail.
- Displays a sense of urgency, ownership, and drive to get things done.
- Excellent presentation skills and ability to connect and work collaboratively with a client team to find creative story angles and target media.
- Willingness to visit clients and travel for company obligations and to develop new media relationships.
- Experience successfully driving media relations and thought-leadership campaigns.
- Strong time management and project management skills.
- Must be able to occasionally work night/weekend hours for client events.
- Experience with relevant industry software: Google Suite (Drive, Sheets, Docs, Slides), MuckRack, Asana, CoverageBook, etc.
- Social media literacy (past social experience is a plus).
*Note: Candidates must be based in New Orleans, Louisiana. You will work a hybrid schedule and will be required to have on-site presence at frequent client meetings, media appointments, and events.