Thoughtfully manage client business for a robust account roster
Serve as project manager and/or day-to-day lead on identified accounts under your purview; overseeing strategic planning, executing communications plans, pitching, thoughtful team delegation, and client reporting
Oversee and support assigned direct reports, including employees at the Account Supervisor, Senior Account Executive, Account Executive, Account Coordinator, and/or Intern levels
Serve as a shepherd of company culture internally as well as externally in how we service our clients and engage with the media and the broader hospitality industry
Actively contribute to Management meetings, developing internal tools, resources, and standard operating procedure (SOP) documents, and fostering the company culture
Proactively take the lead on developing review materials and providing ongoing feedback, fostering a growth path for direct reports; identifying problems and posing solutions before they result in external issues or harm the company; and addressing performance challenges–consulting manager for input and review approvals
Cultivate and maintain media relationships, visiting clients and making beneficial new relationships for Foxglove overall; with a strong focus on national media
Maintaining awareness of key media awards, events and festivals, cultivating deep relationships with organizers to leverage clients and the agency; ensuring appropriate clients and the agency are submitted; participating in the upkeep of tracking documents
Media industry immersion and monitoring of key media outlets; reading and researching local media, relevant lifestyle + food magazines, online outlets and influencers; ensuring media lists are current and effective
Lead execution of PR initiatives and in-market activations, including deskside appointments, interviews, FAM trips, media events in markets across the U.S.; serving as a senior Foxglove representative in your market and for clients that may not be under your day-to-day client roster
Manage event organization, overseeing lists, invitations, and run-of-shows for events
Research, write, edit and distribute press materials; and mentor client teams in doing the same
Draft and disseminate agendas, press kit materials, client bios, website copy and curated pitches
Oversee and maintain account reporting and thoughtfully share results
Develop and maintain client relationships, staying in tune with goals and results against the scope of work
Provide ideation for campaigns, strategic events, and partnerships
Recognize and bring client issues to supervisor’s attention with a proposed solution(s); ability to navigate smaller client issues independently
Establish trusted partnerships with peers, clients, and media; create channels of communication to keep them informed
Interview prospective candidates and lead onboarding process
REQUIREMENTS:
5-7 years PR experience, directly related to the hospitality field, is a must
Bachelor’s degree
Passion for hospitality and travel
Active, demonstrable, and strong media relationships in the hospitality sector
Effective pitching skills and results garnered from proactive pitching efforts
Energetic, self-directed, and self-motivated
Displays a sense of urgency, ownership and drive to get things done
Excellent presentation skills and ability to connect and work collaboratively with a client team to find creative story angles and target media
Willingness to visit clients and travel for company obligations and to develop new media relationships
Experience successfully driving media relations and thought-leadership campaigns
Strong time management and project management skills
Team management and team development experience
Exceptional attention to detail
Must be able to occasionally work night/weekend hours for client events
Experience with relevant industry software: Google Suite (Drive, Sheets, Docs, Slides), MuckRack, Asana, CoverageBook, etc.
Social media literacy (past social experience is a plus)
