The American Heart Association's Go Red For Women is a national movement aimed to raise awareness about women’s No. 1 health threat – heart disease. At the Go Red For Women Red Dress Collection, more than 20 celebrities walked the runway in exclusive red dresses, designed by America’s elite designers, to help the American Heart Association’s Go Red For Women educate women about the importance of heart health for themselves and their families. The Red Dress is the uniting symbol in the fight against heart disease in women.