ZIMMERMANN’s Fall ’24 show, In Illustration, debuted on Monday, March 4th at Pavillon Cambon. Located in the heart of Paris, Pavillon Cambon witnessed illustration take to the runway alongside wallpaper prints, flapper silhouettes, delicate lace-chiffon dresses, denim and ample outerwear. Amelia Gething, Eleanor Tomlinson, Antonia Gentry & Olivia Palermo were just a few of the celebrities seated front row beneath the glass roof and marble columns for the debut of ZIMMERMANN’s Fall ’24 collection.

It starts with a sketch. It’s a craft Nicky Zimmermann has built her design process on, and this season is no exception; turning a magnifying glass on the art of fashion illustration for Fall 2024.

“Fashion illustration as an art form in itself is something I’ve always been drawn to. I have a collection of fashion magazines from the 1920’s and they’re made up of so many beautiful hand-drawn illustrations. The mood of those drawings, the magazines themselves and the way fashion was depicted in the era became a key reference point for the season. The 20’s and the dramatic way the illustrations hero volume and texture and movement are themes that run through the collection. We’ve also been fortunate to get access to some incredible vintage drawings from various eras and these have been incorporated in some of our key show prints. One of my favourites is the artwork by Barry Otto which appears in our opening looks. I love the feminine figure and the ethereal feel - that the drawing can have a life of its own.” - Nicky Zimmermann, Creative Director.

Image Credit: Giovanni Mocchetti/BFA