Bergdorf Goodman and VOGUE100 came together to celebrate the start of New York Fashion Week and the launch of “Only in New York,” a new campaign by the legendary retailer, with a special luncheon and reception. A homage to the creative drumbeat of New York City and its new fashion vanguard, “Only in New York” brings together an eclectic mix of stylish New Yorkers, dressed in some of New York’s most exciting collections, for an imagined dinner party illustrated by Joana Avillez.

Noteable attendees included campaign star Dara Allen as well as special guests Jemima Kirke, VOGUE editors Lilah Ramzi, Alexis Bennett, Mai Morsch, Cassandra Pinto, and Bergdorf Goodman’s own Linda Fargo, who served as co-host for the afternoon’s festivities.