Nobis celebrated the return of #NoColdShoulder and joined forces with Canadian music icon, Shawn Desman, for a meet and greet to kick off the celebration.

In Canada alone, nearly 10% of our population is living below the poverty line. #NoColdShoulder is a global initiative to collect gently worn jackets and place them on the shoulders of vulnerable community members around the world. Nobis plans to give the gift of warmth this winter season with a commitment to provide warmth to 15,000 people worldwide. See more about how #NoColdShoulder works below my signature.