The Italian luxury brand hosted its annual brand event in the City of Angels, adding a new chapter to its From Venice to Venice journey, started last year with the event held in Venice, Italy and now continuing in California.

The iconic Pink Motel, a roadside attraction built on San Fernando Road in Sun Valley in 1946, served as a unique stage for Golden Goose’s immersive experience into its multifaceted world. A place that embodies American iconography and that became the bridge between the brand and the local communities of Los Angeles.

Notable attendees included Brooklyn Peltz Beckham, Ashley Park, Matthew Noszka and Inanna Sarkis, Quincy Combs, Jessie and D’Lila Combs, Jackson Myles, Myles O’Neal, Paris Brosnan, Dr. Woo, Jack Wright, YK Osiris, GaTa, David Alan Madrick, Shaun Ross, Sean Koons, and many others.