This year, Soho House debuted its first-ever Soho House Festival in New York. Following years of the member-loved festival in the UK, Soho House Festival New York brought a day of live music and entertainment to Pier 17, with unlimited premium food and drinks throughout the day.
Notable attendees included Alanis Morissette, Questlove, Pusha T, A$AP Ferg, MGMT, Justine Skye, Hamilton Leithauser, The Flaming Lips, Santigold, and Will Poulter.
The lineup featured a standout mix of artists, headlined by Alanis Morissette, who played a set of iconic songs, ending with the hit ballad “Ironic.” Throughout the day, Soho House’s Main Stage saw performances from Pauli the PSM, Justine Skye, Hamilton Leithauser, Questlove, who brought out Pusha-T and A$AP Ferg, as well as The Flaming Lips.
On the DJ Stage, Soul Summit, Good Neighbors, and Santigold played throughout the afternoon, with a closing set by MGMT.
Pier 17 was transformed for Soho House Festival. Inside, members enjoyed the Porsche Pit Stop, where festivalgoers were able to get their hair and makeup done and take their turn at a Porsche driving simulator. On the roof, Zbiotics greeted everyone with a prebiotic shot before guests took part in unlimited drinks, including free-flowing Champagne, a two-story Patrón bar, House cocktails including the Picante and Eastern Standard, rosé, beer, and more. For a more relaxed festival experience, LaCroix was also onsite, serving signature mocktails.
For food, members enjoyed premium options from MYKA Frozen Yogurt, Tacos Domingo, Parm, Loser’s Eating House, and our signature Soho House BBQ, featuring lobster, New York strip steak, smash burgers, and a fresh seafood spread complete with an oyster bar, alongside Cecconi’s pizza.
Image credit: Adam Fussell at Soho House Festival