The North Face, the world’s leading outdoor brand, is thrilled to unveil the highly anticipated Red Box SS26 Collection. Established in the ’90s, The North Face® Red Box label is a symbol of freedom and experimentation reborn for our time. Built with technical fabrics and modern silhouettes, this isn’t just a collection, it’s a calling to redefine the expected. To celebrate this collection, The North Face presented The Red Box Launch Event at 844 N La Brea Ave.

The North Face Red Box collection embodies a spirit of freedom and innovation, seamlessly merging technical fabrics with modern styles. Crafted for both durability and aesthetic appeal, it showcases unique textures and vibrant colors that pay homage to the brand's '90s legacy while encouraging everyone to share their own personal narrative.

More than just apparel, the North Face Red Box functions as a creative haven for visionaries—be it creators, curators, or performers. This dynamic space breaks away from traditional constraints, offering an environment where imagination flourishes. Within the Red Box, individuals are inspired to innovate and express themselves in fresh and meaningful ways.

The North Face’s Red Box SS26 collection launched on February 3 and is available online and in select retail locations, including Extra Butter and Bloomingdale’s. 

Image credit: Linnea Stephan/BFA