Saks Fifth Avenue and Amazon Fashion joined together to celebrate Saks on Amazon, a storefront offering a refined luxury assortment curated by Saks Fifth Avenue within Luxury Stores at Amazon. Co-hosted by style icons Gabrielle Union and Dwyane Wade, alongside Saks Global Chief Marketing Officer, Kristin Maa, and Amazon’s Chief Brand Officer of Luxury Stores, Trisha Gregory Morse, the event toasted summer shopping and a weekend of designer-led activities that will showcase some of the storefront’s coveted fashion and beauty brand partners.
Guests in attendance included Gabrielle Union, Dwyane Wade, Naomi Watts, Kate Love, Alexandra Daddario, Alexandra O’Neill, Casey Fremont, Charlotte Bickley, Charlotte Groeneveld, Christie Tyler, David Burtka, Don Lemon, Erin Walsh, Elizabeth Kurpis, Evan Ross Katz, Fern Mallis, Joey Wölffer, Kelly Turlington Burns, Laura Love, Nicky Hilton Rothschild, Rachel Zoe, Sabrina Elba, Sai De Silva, Sarah Wetenhall, Sophie Sumner, Tamu McPherson, Tina Leung and more.
The intimate evening took place at The Hedges Inn in East Hampton, with designers, friends of the brands and clients in attendance. The night was a celebration of luxury meeting discovery, connection and creativity in a community that personifies summer. The on-site Style Suite displayed a curated selection of designer pieces from the Saks on Amazon storefront—several of which were worn throughout the evening by Gabrielle Union in a Johanna Ortiz dress and Stella McCartney bag, Dwyane Wade in a Balmain polo and Fear of God pants, Naomi Watts in an Erdem dress, Alexandra Daddario in a Dolce & Gabbana dress and wedges, Kate Love in an Azeeza dress and Stella McCartney bag, Nicky Hilton Rothschild in a Johanna Ortiz dress, Sabrina Elba in a Jason Wu dress and Tina Leung in a Balmain dress.
“For the first time, we’re bringing Saks on Amazon, with our distinctive luxury edit, to life,” said Kristin Maa, Chief Marketing Officer, Saks Global. “This partnership and the activation-filled weekend ahead reflect how we're continuing to evolve the Saks on Amazon experience and enhancing discovery and access to our sought-after brand partners in new and engaging ways for customers.”
"We're thrilled to celebrate Saks on Amazon with wonderful brands and friends this weekend,” said Trisha Gregory Morse, Chief Brand Officer of Luxury Stores at Amazon. "Saks on Amazon merges luxury fashion with unparalleled convenience of Luxury Stores at Amazon. The events this weekend perfectly capture how Saks on Amazon is reimagining luxury retail—enabling seamless access to exceptional brands and innovating for today's shopper."
This collaboration opens exciting new doors for our customers to explore products from internationally desired brands and experience luxury shopping in an engaging environment. Weekend activities include immersive brand moments with La Prairie, Markarian, and Chantecaille, as well as a fashion-forward trivia soirée hosted by Sai De Silva that will put guests’ style savvy to the test.
Saks on Amazon continues to redefine luxury retail by seamlessly blending an elevated offering with modern convenience. As the summer season unfolds, Saks Fifth Avenue and Amazon Fashion invite shoppers to discover standout pieces that elevate every moment, from sun-soaked getaways to everyday beauty staples. It’s the perfect time to refresh wardrobes with standout styles and shop must-have summer edits.
Image credit: Madison McGaw, Joe Schildhorn/BFA
