Iconic champagne house Armand de Brignac celebrated the global debut of Blanc de Noirs Assemblage Three (A3) - their rarest cuvée to date - with an intimate gathering of celebrities and VIPs featuring a champagne bar, exclusive tasting room experience and seated dinner at Studio 525 in Chelsea, New York.

Entering through a secret entrance on W. 24th street, guests including director Dee Rees, actors Jeremy O'Harris and Ilfanesh Hadera, Patrick Janelle, Sidra Smith, Warren Elgort, model Madisin Rian, Madison Utendahl, Sasha Bikoff, Jake Roseberg and more kicked off the evening enjoying Armand de Brignac's flagship Gold Brut cuvée poured from the brand's iconic metalized, gold bottles in a dimly lit champagne bar adorned with black velvet. The evening concluded with a soulful, surprise acoustic performance by Roc Nation artist Victory Boyd.