Ahead of the Madison flagship debut, Serena Uziyel hosted an intimate dinner with friends, press, and creatives at Casa Tua, marking the occasion with a stylish celebration in the heart of New York City.

The evening's attendees included Kristina Askerova, Racquel Chevremont, Mary Leest, Moraya Wilson, Natalie Lim Suarez, Dylana Lim Suarez, Adelina Novak, Abi Hoffman, and more.

The Madison location unveils a refined selection of signature styles, complemented by the introduction of the Catena accessory group — Introducing the latest evolution of Serena Uziyel’s iconic Catena collection in honor of Women’s Day: a bold new range where craftsmanship, heritage, and modern elegance converge. From day-to-night bags, belts, jewelry, to signature shoes crafted in new textures and hues, this drop celebrates the fusion of strength and grace that the Catena chain represents. Rooted in the philosophy of unity, connection, and loyalty, each piece unites the timeless artistry of ancient Mesopotamia with contemporary design. The signature Catena chain, symbolizing unbreakable bonds and interconnected links, pays tribute to the resilience and beauty of women. 

Madison store’s refined design captures the essence of Serena Uziyel’s commitment to timeless elegance and refined craftsmanship, offering a luxurious environment that celebrates heritage, legacy, female artisanship, perfection in detail, and the beauty of modern design.

Images courtesy of PURPLE