On Valentine's Day, Saatva celebrated the grand opening of its first Arizona Viewing Room with an exclusive Fall in Love with Saatva breakfast event, bringing together comfort, luxury, and relaxation.

The morning welcomed press and influencers to a Breakfast in Bed experience, featuring artisanal pastries by The Blessed Oven, organic pressed juices from Pressed Juicery, and handcrafted coffee from Rowena Coffee Cart. Guests indulged in self-care with complimentary LED spa treatments from iRestore and took home a personalized Petite Plume robe, embroidered on-site by Twisted Stitches. The event also included charming takeaways like Slumberkins sleep sloths and handcrafted chocolate treats by Zak’s Chocolate.

To enhance the sensory experience, BetterSleep curated a soothing soundscape, immersing guests in the world of restorative rest. The event highlighted how Saatva’s signature Smarter Luxury Sleep approach blends modern retail technology with high-quality craftsmanship, helping customers design their perfect sleep sanctuary. With a warm welcome from the Scottsdale community, Saatva’s newest Viewing Room at Kierland Commons marks an exciting expansion, offering an elevated space for guests to discover the best in luxury sleep.

Notable guests included Wendy Rose Gould, Teresa K. Traverse, Jane Simon Ammeson, Jill Schildhouse, Jennifer Goldberg, Paloma Kemak, Lacy Cain, Aiesha Beasley, Chanda Campbell, Diana Elizabeth Steffen, and Marisol Avila.

Images courtesy of Saatva